H&M, (Hennes & Mauritz), is a Swedish brand that opened its first store in 1947 and now has stores in 57 countries. It is well known for interpreting the catwalk looks to high street prices, and for collaborating with high profile designers and celebrities to produce special collections.
To give you an idea of what all the fuss is about, I picked some of my favourite pieces for Spring 2015 from their Australian website. If you want to take a look, go to H&M Australia.
Chiffon blouse AU$59.95, Beaded necklace AU$24.95, Draped Jacket AU$39.95, Shorts with a tie belt AU$29.95, Leather Sandals AU$69.95, Shoulder bag with fringes AU$39.95.